B2B ecommerce on the Magento platform

A modern way to serve business customers: scalable and controlled

B2B ecommerce is not just “consumer shopping for different customers”. Business customers often have their own contract prices, order limits, approval processes and product needs, and these cannot be managed endlessly with email and Excel.

At Codaone, we help you build a modern B2B ecommerce store that fits seamlessly into your company’s operating model and supports efficient sales around the clock.

Order an audit in 30 seconds

Free of charge. No preliminary study or login details needed.

Read more about B2B solutions

Why invest in B2B ecommerce?

01

Faster ordering process

Customers can place orders themselves whenever they want, without manual work.

02

Fewer errors

Real-time stock levels, prices and product selections, tailored directly to the customer.

03

Better customer service

The ecommerce store supports the seller, it does not replace them.

04

Cost efficiency

You save resources in sales, customer service and invoicing.

Magento B2B features: just the right tools

Adobe Commerce offers comprehensive built-in B2B features, and on Magento Open Source we implement the same functionality with extensions:

  • Customer groups and roles (e.g. buyer, approver, administrator)
  • Contract prices and personal product selections
  • Order limits, credit limits and payment terms
  • Requests for quotation and billing accounts
  • Shopping lists, quick orders and reorders
  • Real-time ERP integrations (e.g. stock, price, orders)

All of this scales to thousands of products, customers and orders.

Why choose Codaone?

  • Certified Magento experts
  • Experience in demanding B2B projects in various industries
  • Ready-made integrations with ERP, logistics and payment systems
  • Customisable appearance and shopping experience, also on mobile
  • Continuous development, monitoring and support

We have built B2B ecommerce stores for distributors, wholesalers, manufacturers and the pharmacy industry, for example. In many industries, ecommerce has become the most important sales channel, and it requires the right technical foundation.

B2B ecommerce we develop

All our work

Client since 2022

How L'Oréal and Codaone are building a B2B store for Nordic pharmacies

  • Customer-specific views
  • 4 years of continuous development
  • Built to scale

Pharmacy customers in four countries order from the same system, yet each one sees only its own range and its own prices. The ecommerce store can be replicated for new brands, contracts or countries without building everything from scratch.

Read the case study

Client since 2024

Hexaplan: expert sales and ecommerce in a B2B environment

  • Takeover on schedule
  • Akeneo PIM integration
  • Customer-specific implementations

Hexaplan chose Codaone in a competitive tender for its expertise and flexible, cost-effective operating model. The Magento Open Source store is integrated with the ERP system and the Akeneo PIM system, and it has customer-specific changes to both its appearance and its operating logic.

Read the case study

Would you be interested in developing B2B sales online?

A properly built B2B ecommerce store does not replace sales work, it enhances it. Tell us about your situation and we’ll find the right B2B solution on Magento for your company.

Order an audit in 30 seconds

Free of charge. No preliminary study or login details needed.

Contact us

Got a question on your mind?

Worth a look before we meet

Wondering about something we don’t answer here? Give us a call or send us a message. We are confident we can help in one way or another.

Contact us
What kind of clients are you a good fit for?

Whether you are an early-stage growth company or a large enterprise sharpening its competitiveness, we will build you a technically sustainable and commercially profitable Magento ecommerce store. Our experience covers a wide range of business models (B2B, B2C, D2C), integrations with Finnish and international systems and challenging projects that others could not complete.

How do you handle SEO and GEO: will our ecommerce be found on Google and in AI search?

Search engine optimisation (SEO) and generative engine optimisation (GEO) start with the technology: pages must be indexable and clearly structured. Speed is part of the page experience that Google takes into account, but good scores do not guarantee rankings, as relevant content comes first. Above all, a fast store serves customers and conversions. According to Google, its AI features rely on the same basics as regular search: indexable, clear and well-structured content. We carry out speed optimisation and technical SEO and GEO work for Magento stores as part of continuous development.

So what exactly do you do?

Codaone specialises in designing, developing and maintaining Magento ecommerce stores. We build new Magento ecommerce stores, renew existing ones and take care of their continuous development, integrations and support. Our specialist services also include B2B ecommerce stores and Akeneo PIM development and maintenance.

Can a team that small guarantee quality?

Codaone is a privately owned and customer-focused development house whose owners work on the projects themselves. This means fast response, direct communication and a committed team. Our team consists of certified Magento experts with experience in numerous projects across various industries.

What are your prices like?

We price work either at a fixed price or by the hour, always agreed in advance and with no surprises. Our maintenance contracts run month to month, with no fixed terms or binding periods. The ecommerce audit is free of charge, so you see where you stand before you commit to anything.